Amazing technology – Use Cadbury’s new AI tool to create a free Ad
Recommended for Middle Grades
Amazing technology
We know that Diwali is about joy and lights and of course, sweets. And the sweets company Cadbury is very popular, especially during festivals.
However, this Diwali, Cadbury is bringing you an extra special gift. It has announced a special AI (artificial intelligence) tool that local shopkeepers can use to create their own advertisements. And it will be for free!
But that is not all. This ad will have Shahrukh Khan’s face and voice too! The ad will be a video, where SRK will promote the local store by directly naming the shop.
This ad is a part of Cadbury’s ‘NotJustACadburyAd’ campaign that aims to promote local stores. It aims to help local stores get more business after the losses they suffered due to the COVID-19 pandemic.
Amazing technology
You can log into the website notjustacadburyad.com, enter the details they ask and can create your advertisement. All in 30 minutes! This website uses machine learning and AI technology to recreate the SRK’s face and voice. Through that, it looks like he is saying the store’s name in the ad.
We use technology in so many ways today in the modern world. Technology not only helps us make life easier but it can also help us be creative. Moreover, Cadbury’s idea shows us how amazing technology can help both a big brand (like it) and also local shopkeepers.
What is machine learning?
Machine learning is an application of AI that provides systems with the ability to automatically learn and improve from experience.
Here’s to giving the small stores around us a Diwali filled with sweetness.
Click on the link below to make an ad for them.https://t.co/kD5knqyslE #Diwali #Diwali2021 #CadburyCelebrations #KuchAcchaHoJayeKuchMeethaHoJaaye #NotJustACadburyAd pic.twitter.com/AKShqPPvFf— Cadbury Celebrations (@CadCelebrations) October 22, 2021
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